Advertising and Its Effects on American Life and Personal Choices

A unit for 6th grade (may be used in 7th or 8th grades)

Diane Boutet, O.P.
Visitation Catholic School
Partner site: DePaul University
dboutop@hotmail.com

Clothing store advertisement from early 20th century, small version

For a larger image.

Subject: Social Studies
Category: History and sociology

Students will learn how advertising in the United States affects their lives and influences their choices.

Students will learn how to capture and properly cite images from the Library of Congress to use in their own research.

Students will learn what a primary source is.

Students will use the Internet, the Library of Congress website, digital cameras, and PowerPoint to explore the world of advertising both in the past and in contemporary American society, and to compile their own primary sources.

At the end of the unit students will produce a PowerPoint presentation using their own photos (primary sources) to give a summary of what they have learned to fourth and fifth grade classes. Assessment tools include class participation, completion of assignments and quality of two paragraph summary at end of unit

ISBE Curriculum Standards Used

Goal 15: Understand economic systems, with an emphasis on the United States
Goal 16: Understand events, trends, individuals and movements shaping the history of Illinois the United Sates and other nations.
Goal 18: Understand social systems with an emphasis on the United States.

USING TECHNOLOGY: Use appropriate instruments, electronic equipment, computers and networks to access information, process ideas and communicate results.