These links to web sites provide background or examples of tools for managing marketing information.  The *'d sites are assigned; be prepared to demonstrate them in class.

General
    Tips on popular search engines
       Look at DePaul librarian Brian DeHart's page and links

Context Information
    U.S. Census
    1990 demographics
    Bureau of Labor Statistics
    *The Right Site - demographics
    *Getting corporate information
    Financial information
    IAC Insite - information broker
    *Market Online- Econometrics
    Arthur Anderson Knowledgespace
    About intranets
    About extranets

    Getting information about competitive intelligence:
    Society of Competitive Intelligence
    Where to look for specific information
    Search CIO archives for relevant articles CIO article
    US News article

Customer Information
iMarket
    VALS
    *Claritas
    *Sample of a lifestyle profile of a ZIP area -click on  'Lifestyles Game'
    AC Nielsen

Geodemographic Information Systems(GIS)
    Business Geographics magazine
    ArcView - make a map using Arcdata online

OLAP

    *Information Resources Inc.
    OLAP information
    Datamation - see data warehouse uses
    Pilot
    Dimensional Insight
    Business Objects - enterprise software

Data Mining and Modeling
    Conjoint analysis-primer
    *SAS data mining system

Visualizing data
    *Temporal GIS  see pilot project and map animations
    *Mineset products (Silicon Graphics) - see Product Overview
    *Text mining software - Semio